As early as 1893, Vogue magazine began commissioning illustrators to include images of active young woman participating in sporting activities. For example, the American illustrator Charles M. Relyea (1863-1932) produced cover illustrations for the magazine featuring a woman driving a boat and another walking through a woods, with a shot gun in hand, flushing a rabbit. It took most other American magazines a bit longer to shift their cover images of women from merely pretty ladies involved in homey, domestic, or romantic activities to illustrations of active self-possessed young ladies participating in sporting activities. Within the first decade of the 20th century, magazines such as The Saturday Evening Post, Collier’s, the National Weekly, and The Ladies’ Home Journal shifted their cover focus to include new images of active, sporting women (as seen below).
Arthur Ignatius Keller (1866-1924) Harrison Fisher (1875-1934) Golfing Party Lady Fishing Cover illustration for The Ladies’ Cover illustration of The Saturday Evening Post Home Journal (March 1900) (August 16, 1902) (more…)